For example, on a brand new channel that I started recently with zero subscribers, I posted a YouTube Short and in the first 28 days, it got 7,405 views. Not too bad. So, I decided to try this out again, and in the first 28 days of my second YouTube Short, it got 32.1 thousand views. Again, not too shabby.

But I got an idea. I could do better than this. So on my third YouTube Short, I tried something completely different. As you can see, within the first hour of posting this Short, I got 76,000 views. To date, Short has brought in over two million views and 6,600 subscribers.

Now, if I just would’ve posted this kind of Short on my YouTube channel on day one, you can see I would’ve hit 1,000 subscribers in nineteen days. Now, on this channel, it actually took me 28 days to get my first 1,000 subscribers, but I believe I can help you get there even faster.

Why YouTube Shorts Are Effective

People know that YouTube Shorts are getting pushed by the algorithm right now, and so if you are posting YouTube Shorts, the chances are, you’re probably getting a lot more views on your Shorts than your regular videos, especially if you’re just a beginner. However, what a lot of people don’t know is that Shorts actually convert more subscribers than long-form content does. And here’s the proof.

On this channel, I posted a regular video, and you can see that it took off and got a million views in the first 62 days. And if we crossed over to the subscribers, we can see that, in the first 62 days, it got 1,241 subscribers from those one million views. Now, on the YouTube Short, we can see that, in the first 19 days, it got a million views. And when it comes to subscribers, on that day 19 when it hit a million views, I got 3,910 new subscribers. That means that my Shorts are getting three times as many subscribers as my regular videos. Fastest way to get 1,000 YouTube subscribers

Lessons from My Viral Shorts

Let me explain why the first two Shorts did not do as well as my third Short. You see, on the first two, I really didn’t give it much thought. I actually used the clip method that you can do on your phone. And so, I didn’t even have to edit these Shorts. I just pulled them from my long-form content, I clipped it into a Short, I tried to add some text, and picked the best moment from that video, and they did pretty well, but they ended up tapering off and not performing that well over time.

Now, on my third viral YouTube Short, I decided to do something completely different. I decided that I was gonna spend the extra time to make a YouTube Short from scratch and upload it to YouTube. Now I spent a lot more time on the script and the edits, so this is gonna take a lot more time than just clipping something on your long-form video. However, it ended up being totally worth it. So let me share exactly what I did and how you can do this too.

Steps to Creating a Successful YouTube Short

Step 1: Alignment

The first step is alignment. You really wanna make sure that the Short you’re going to make aligns with your channel’s viewers. The reason for this is, YouTube is going to recommend this Short to the people who are already watching some of the videos on your channel. So you want those people to be interested in because this is the first pool of people who YouTube sees if they like your video and if they should send it to more people. And since my channel is about basketball and the NBA, I made sure that my YouTube Short was going to be about the NBA.

Step 2: Research

The second step you need to do is your research. You wanna start looking around in your niche at different Shorts that are going viral, that are getting a lot of views, and you wanna start to study them. Once you find some of these popular Shorts, you want to write some stuff down, specifically writing down the themes of the edits or the pacing or the text, the music, how are they putting this all together, how long are these videos, and start to analyze the data for what’s working in the niche. I found that there was kind of a specific format that did well within the basketball niche, and so I decided I was gonna take that same format and apply it to the video I wanted to make.

Step 3: Idea Generation

Step three is to come up with ideas. Just like a regular long-form video, you really wanna be thinking about, what do the viewers wanna watch. And then from that, you can reverse engineer a video that would be interesting to a majority of the niche. Now, a major power tip here that is gonna help you get a ton of views is to use trend surfing. This is when you utilize, usually in your title and your video, the most influential keywords, names, and brands in your video.

Step 4: Scripting

Now, once you have your idea, step four is scripting. For the script, you want to be as concise as possible and leave no fluff in this script. Shorts are very quick and you wanna make sure that you are getting to the point and getting to the next point as soon as possible. Now, if you have a long script or maybe you want to take one of your long-form videos and condense that into a Short, what you can do is go to ChatGPT and take that long-form script and then ask it to summarize and shorten that script. Then you can use that for your Shorts.

Step 5: Shooting

Step five is then to shoot your Short. Honestly, for Shorts, the gear doesn’t matter, but I like to think that audio matters more than video quality when it comes to the Shorts feed. And if you can, ideally, you’d move around and get different shots in different places throughout the video to kinda mix it up.

Step 6: Editing

This leads me to step six, which is editing. Now, the goal here is you wanna aim for a high average view duration. Meaning, that when someone starts watching your video, let’s say it’s a 60-second Short, which is the maximum duration you could do, you want them to watch all of it. Or maybe it’s a shorter Short and it’s 10 seconds long. You want them to watch that over and over again and kinda spike that average view duration.

Now, I have a method that I use that is gonna help you guys as well, and this is called the loop method. Now, you’ve probably seen this before when you’re watching a video and the ending synchronizes with the beginning. Now, if you’re going to do this, you need to start thinking back during the scripting phase, because the beginning of that script is going to have a sentence where the video starts on the second half of that sentence, and the video ends with the first half of that sentence. And that’s how it’s able to kind of mesh together perfectly.

Now, as far as the length that I was shooting for, I was going for a longer Short. Anywhere from 40 to 60 seconds is what I was aiming for with really the goal of keeping them entertained for as long as possible. Now, when editing, if you feel like you’re kinda stretching stuff out to make it longer just for the sake of making it longer, don’t do this. It’s better to keep it shorter. At the end of my video, it ended up being 45 seconds long with the average view duration being 41 seconds. And in the analytics right here, you can see that at the zero-second mark, it’s 186 people still watching. That means that there are people who watched the very end of it and then they watched the beginning again. And so that’s why it’s actually above 100%.

The Ultimate Hack: Combining Shorts with Long-Form Content

Now that you have your Short edited and you posted it on YouTube, here’s the ultimate hack that a lot of people don’t think of. And that is to post long-form content. Let me explain. The YouTube algorithm right now is trying to push Shorts, and it’s trying to find the right Shorts for the right audience. If you watch a new creator, let’s say, and you watch one video and maybe two videos, even if you don’t subscribe, what you’ll notice is you’ll start to see that creator’s Shorts on your Shorts feed.

So what I’ve learned is that when people find your long-form videos, your Shorts are gonna get boosted to those people who like your long-form content. Now to do this step, you need traffic coming into your long-form content so that it can also spike your Shorts views as well. And there’s a formula to do this that we call the perfect video recipe. This is the same formula that I use to get hundreds of thousands of views on a brand-new channel and even a million views on one video.

Other Blog Posts

Emmanuel Adex

I’m Coach Emmanuel, a professional blogger and social media Manager with a wealth of knowledge in the online digital business realm.

emmanueladex.com

The post Fastest way to get 1,000 YouTube subscribers first appeared on Emmanuel Adex.

The number is staggering and it makes you think

How on earth are you going to get noticed by your target audience?

How do you get them to visit your site?

How do you get them to come back to you as their voice of authority in your niche?

The long and short of it is graphic designs.

Graphic designs are the most effective way to increase your website’s conversion rate.

A good blog post not only has well-written and helpful content but also the visuals (graphics) that go along with it so readers can get a better idea of what they’re about.

Using them will lead you down the path of higher sales and satisfaction from customers, which is what every business wants!

The following are six reasons why you should use graphic designs on your website and blog:

1. Graphic designs attract more visitors to your site.

FACT: According to a study, 94% of consumers will leave a website that has a poor design.

Your website is a one-way street to success. Its goal is to make people visit your site. The more traffic you get, the higher your conversion rate will be (the percentage of visitors who take action on your site).

Graphic designs are a great way to add some creativity and professionalism to your site. They make you stand out in the noisy blogosphere, which will entice people to read your website content!

For example, if you’re looking for an apartment on Craigslist, wouldn’t it be better if the ad had snazzy graphics that made it stand out? Of course!

The same goes for your website. The more attractive your visuals are, the more visitors you’ll get.

2. Graphic designs empower you to tell your story more effectively.

Many people are visual learners.

According to 3M Corporation’s study, humans process visuals 60,000 times faster than text.

Unlike words, images stay with your memory and contribute to deeper understanding.

If you’re trying to convey a concept or tell a story, blog graphics are your best friend, as they break down the topic in a way that anyone can understand.

Not only that, but well-designed graphics also boost the message you’re sending across. They complement your written text, which makes communication effective.

Utilize data-driven visuals like infographics to break the monotony of reading through a bunch of text and help your readers retain more information.

After all, people retain 65% of the information when it is paired with a relevant image, explains John Medina, author of “Brain Rules.”

3. Graphic designs break up the text, making it easy to digest.

Readers are lazy. Or to be nice about it, they are scrollers. That’s the downside of information overload and of having too much information available.

But this shouldn’t stop you from communicating with your audience.

Using images or other visuals is the perfect workaround to this behavior of scrolling frenzy.

The human brain processes visual content 60,000 times faster than it processes written text.

Just imagine a blog that only has a big wall of text. Scrolling through it would be a great bore and overwhelming. It would feel like you’re reading through an academic journal (no offense to our esteemed academicians).

The ending? You leave the website and look for another that is more readable and engaging.

4. Images make it easier for people to share content online.

Ever wonder why GIFs and memes go viral? People love sharing informative, interesting, and fun stuff online!

This bite-sized content tells stories and conveys messages in a few seconds unlike when you have written content that would take minutes to consume.

So if you want your content to be shared by as many people as possible, make it easy for them by making your content share-worthy through the use of amazing visuals!

Your blog or website should have an image that others might find useful or entertaining enough to share around.

This way, other bloggers and website owners will also see what great content you’ve written which could encourage them to link back to your site too. And this leads us to Reason #5.

5. Visuals boost credibility and improve search engine optimization (SEO).

SEO is alive and kicking. It is the process of making your website visible to search engines so your target audience can find you.

Graphic designs boost credibility and improve SEO because search engine users are more inclined to click on links where there’s an image rather than just plain text.

It is also easier for search engines to read through images than text alone which means your blog posts with attractive designs will rank higher on the results page, too!

6. It builds brand awareness.

Websites that aren’t well-designed can make people think of them as unprofessional and unreliable.

There are many websites and blogs out there that don’t bother with graphics or have graphics that are awkwardly slapped together. Do you think these websites are getting traffic? NO.

Make your blog stand out by having eye-catching visuals that speak of your brand.

People who like what they see will probably return the next time you post something new, which could also lead to their friends visiting it more often too because word spreads fast online these days.

This shows how important branding is to build trust among visitors so don’t underestimate its usefulness when trying to promote yourself or your business online!

Get graphic designs for your website or blog today!

Final Thoughts:

The power of graphics goes beyond aesthetics.

Because graphic designs reinforce your written message, they play a key role in web design and digital marketing.

At the end of the day, your goal for having a blog is to inform, engage, and convert. Words are great, but graphics seal the deal.

So if you want a sleek new look that attracts audiences and makes sharing worthy of the effort, graphics are your foolproof answer.

But the biggest challenge is getting graphic designs constantly for your website or blog. This is why design software is now a marketer’s must-have.

Get graphic designs for your website or blog today!

Emmanuel Adex

I’m Coach Emmanuel, a professional blogger and social media Manager with a wealth of knowledge in the online digital business realm.

emmanueladex.com

The post 6 Reasons Why You Should Use Graphic Designs On Your Blog first appeared on Emmanuel Adex.